In my previous article, we discussed key trends in the region. Before we delve into the second part of it, let’s first discuss the drivers as well as the restraints of the cosmetic market. These drivers are merely the nature of the population that is simultaneously causing them to adopt the trends. And conversely, the restraints are the factors that keep them from pursuing these trends even more. So let’s thoroughly go through both the drivers and restraints.
Let’s have a closer look on these key trends that help the cosmetic skin care market in the MENA region flourish.